Social media marketing
Hands-off social media — strategy, content, and consistent publishing across your channels, accelerated with AI where it helps.
What you get
- Content strategy and calendar
- Multi-platform content creation
- Scheduling and publishing
- AI-assisted production at scale
How we deliver.
A structured engagement from discovery to deployment — no surprises, no scope fog.
Audience & channel audit
We analyze your current social presence, audience demographics, competitor activity, and platform fit — recommending where to focus based on where your customers actually engage.
Content strategy & calendar
We build a content calendar with themes, post types (educational, promotional, engagement), and publishing cadence — aligned with your business goals and seasonal opportunities.
Content production pipeline
We create content in batches — graphics, copy, short-form video scripts, and carousel formats — using AI tools to accelerate production while maintaining brand voice.
Scheduling & publishing
We schedule and publish across platforms using automated tools — maintaining consistent posting cadence without your team needing to be online.
Analytics & optimization
We track engagement metrics, identify top-performing content patterns, and adjust strategy monthly — doubling down on what works and pivoting away from what doesn't.
Where this applies.
B2B thought leadership
LinkedIn content strategy for founders and executives — building authority through consistent, insightful posts that generate inbound leads and partnership opportunities.
E-commerce product marketing
Instagram, TikTok, and Facebook content that showcases products through lifestyle photography, user-generated content, and shoppable posts.
Local service business visibility
Google Business Profile, Facebook, and Instagram content for local businesses — showcasing work, collecting reviews, and staying top-of-mind in the community.
SaaS brand building
Multi-platform content strategy for SaaS companies — product updates, feature spotlights, customer success stories, and educational content that drives trial signups.
Problems we solve.
You know you should post but never have time
We handle everything — strategy, content creation, and publishing. Your social channels stay active and professional without consuming your team's time.
Your posts get no engagement
We analyze what resonates with your specific audience, test content formats (carousels, videos, threads), and optimize posting times — replacing guesswork with data-driven content strategy.
Content production is too expensive to scale
We use AI-assisted production pipelines to create high-quality content at 3x the volume of traditional production, at a fraction of the cost.
Your brand voice is inconsistent across platforms
We create a brand voice guide and content templates that ensure consistency — whether it's LinkedIn, Instagram, or X. Every post feels like it came from the same team.
Common questions.
Q.Which platforms should I be on?
Depends on your audience. B2B usually needs LinkedIn and X. E-commerce thrives on Instagram and TikTok. Local businesses need Google Business Profile and Facebook. We help you prioritize.
Q.Do you use AI for content creation?
Yes — strategically. We use AI-assisted pipelines to accelerate content production. AI handles first drafts, variations, and formatting. Humans handle strategy, brand voice, and quality control.
Q.How often should I post?
Quality over quantity, but consistency matters. We typically recommend 3–5 posts per week on primary platforms. We'll calibrate based on your capacity and audience engagement patterns.
Q.Can you manage paid social ads too?
Our focus is organic social media. For paid campaigns (Meta Ads, LinkedIn Ads), we can recommend trusted partners or collaborate with your existing ads team on creative alignment.
Featured projects.
AI infrastructure cleanup: cost & reliability overhaul
A production AI system that was slow, over-budget, and failing silently — audited, root-caused, and rebuilt into something dependable.
Chrome Extension for automated CRM lead extraction
A Manifest V3 browser extension that lets sales representatives clip prospect contacts from web directories directly into their CRM with a single click.
Cross-platform mobile app for real-time logistics tracking
A high-performance React Native / Expo app that lets field operators track inventory and log tasks in real time, even while offline.
What our partners say.
“Lesscode automated our social media marketing workflow. Consistent scheduling and AI content pipelines keep our channels active without consuming our team's time.”
Building something ambitious, or fixing something that's gone sideways?
Tell us where you are and where you're trying to get to. We'll tell you honestly whether — and how — we can help.